In this course you will learn how to create a fully functional Etsy shop, as well as how to optimize your Etsy shop and listings to get better results from both Etsy and Google searches. Some of the topics we will be discussing, include:

  • Creating a visually appealing Etsy shop.
  • Making sure your Etsy shop is on-brand.
  • Etsy-appropriate listing image thumbnails.
  • Utilizing Etsy-friendly shop policies.
  • Search Engine Optimization for Etsy and Google.
  • And more tips and tricks!

I have had an Etsy shop since 2008 — it has been quite the adventure, and I am excited to share everything that I have learned along the way with you! Let's get started. 😃

Bonus: Want to get $8 in free listing credits? Use my referral link to open your Etsy shop: http://etsy.me/2v69rGM

On a budget?

Subscribe to all courses for just $15/mo!

Social proof: reviews

5 star rating

Etsy for Artisans

Claudia Lynch

The idea of selling online overwhelmed me as an artisan because it's not my speciality and even though there are a lot of "how to" videos online it can be da...

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The idea of selling online overwhelmed me as an artisan because it's not my speciality and even though there are a lot of "how to" videos online it can be daunting to know where to start. Taking this course has allowed me to organize my thoughts and it has given me a template from which to begin.

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About the instructor

Quest Giver

Deborah Wilson Taylor

Deborah's wide array of skills including online marketing, chainmaille, bench jewelry, and product photography make her uniquely qualified to teach complex courses that integrate more than one topic. Her desire is to help the world's untrained artists learn to produce their best works and find success and sustainability for themselves."I hope to make your life a bit more magical, through hard work and perspiration." ✨

Course Curriculum

  • 1

    Welcome to Etsy for Artisans! 😊

  • 2

    Opening Your Etsy Shop

    • Creating Your Etsy Account

    • Navigating Etsy

    • Etsy Mobile Apps

  • 3

    Etsy Shop Design

    • Setting the tone...

    • Shop Banner

    • Shop Icon

    • Shop Title

    • Shop Owner Profile

    • Shop Sections

    • Featured Items

    • Product Listing Thumbnails

    • Announcement

    • About

    • Shop Policies

    • FAQs

    • Order Receipt Banner

    • Custom Order Requests

  • 4

    Etsy Listing Design

    • Listing Photos

    • Listing Title

    • Listing Description

    • Linking to Similar Listings

    • Shipping Profiles

    • Don't Forget SEO!

  • 6

    Query Matching for Etsy Search ✔️

    • Listing Categories and Attributes

    • Listing Title

    • Listing Title: Bad Example

    • Listing Title: Good Example

    • Quiz: Listing Title

    • Listing Tags

    • Listing Tags: Bad Example

    • Listing Tags: Good Example

    • Quiz: Listing Tags

  • 7

    Researching Great Search Terms 🔍

    • Researching Great Search Terms

    • Go Incognito 🕵🏻‍♀️

    • Be Pinteresting

    • Quiz: Researching Search Terms

    • Pulling It All Together

  • 8

    Ranking for Etsy Search 📈

    • Rank Higher in Etsy Search

    • Provide Excellent Customer Service

    • Have Amazing Photography

    • Use Only Relevant Keywords

    • Get Great Reviews

    • Offer Free Shipping

    • Complete Your Shop

    • Increase Listing Interaction

    • Avoid Disputes or Legal Issues

    • Quiz: Ranking in Etsy Search

  • 9

    Optimizing for Google Search 🔍

    • How Google SEO Works

    • Google SEO Tips

    • Quiz: Google SEO

  • 10

    Wrapping Up 🎁

    • Self Assessment Worksheet

    • Homework: Etsy for Artisans

    • 🎉 Congratulations!

On a budget?

Subscribe to all courses for just $15/mo!