Learn how to create a brand for your art business that is inspired by YOU!  In this course, we talk about the basics of building a brand, including the creation of your logo, business card, and packaging — and how to keep that brand consistent, from first impression to the delivery of your product to the customer.

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Subscribe to all courses for just $15/mo!

Praise for this course:

5 star rating

Branding for Artisans

Robyn Turner

I loved this module in the series of building and branding a business because it propelled my thinking to jump to the next level, a more concrete step in the...

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I loved this module in the series of building and branding a business because it propelled my thinking to jump to the next level, a more concrete step in the journey of inventing a way to present my business ideas to the public. By taking us through each step, Deborah helps reduce the feeling of being overwhelmed that typically comes with biting off a project such as this. I still have more steps to go, but I can now envision my sign. Descartes: I think therefore I am.

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About the instructor

Quest Giver

Deborah Wilson Taylor

Deborah's wide array of skills including online marketing, chainmaille, bench jewelry, and product photography make her uniquely qualified to teach complex courses that integrate more than one topic. Her desire is to help the world's untrained artists learn to produce their best works and find success and sustainability for themselves."I hope to make your life a bit more magical, through hard work and perspiration." ✨

Course Curriculum

  • 1

    Welcome to Branding for Artisans

  • 2

    Creating Your Brand

  • 3

    Creating Your Logo

    • Logo Design

    • Homework: Create Your Logo

  • 4

    Creating Your Business Card

    • Business Card Basics

    • Business Card Design

    • Homework: Create Your Business Card

  • 5

    Developing Great Packaging

    • What Makes Great Packaging

    • Packaging Resources

    • Shipping Labels

    • What to Include in the Package

    • Shipping Carrier Options

    • Quiz: Packaging

    • Homework: Create Great Packaging

  • 6

    Wrapping Up

    • Wrapping Up

    • Congratulations! 🎉

On a budget?

Subscribe to all courses for just $15/mo!